Product Marketing Intern

SYBO is part of the Miniclip family and known for the widely popular game, Subway Surfers - the most downloaded mobile game in the world, with over four billion downloads. Located in the heart of Copenhagen, we aim to create playful moments that inspire our fans to care.

By joining the Product Marketing team, you will be joining a motivated and collaborative team reporting to the Games Marketing Director. The Product Marketing team’s responsibilities spread across many different areas - building and implementing go-to-market strategies for our titles, optimizing our app stores’ presence, closely collaborating with the Product teams and key stakeholders, reporting on key KPIs and much more. You would be a vital part to the wider Marketing team, where you can expect a fun and creative environment and where you are encouraged to bring forward your ideas..

This internship is unpaid and full-time running for the fall semester in 2025.

Your time at SYBO

In your ramp-up month, you will meet all your stakeholders, both within the Marketing team and outside of it, and learn about the different ways we support and promote Subway Surfers. You will also get introduced to the different tools and systems we use.

In your contributor months, you will be familiar with the product and marketing roadmaps, as well as our marketing campaign planning process. You will actively participate in the implementation of the campaigns, with a focus on app stores promotion.

Responsibilities

• Learn how we promote LiveOps on the app stores according to the product roadmap.

• Partner with the Creative and Player Experience teams within Marketing to ensure delivery on key beats.

• Develop the skills to write app stores text.

• Participate in creative brainstorming sessions.

• Learn how to monitor and report on marketing KPIs.

Requirements

• Analytical skills and knowledge of Excel

• A passion for games is a plus

• Effective communication and presentation skills

It is a requirement to be enrolled in a university program that supports a full-time internship as part of the education - and you need to be able to commute to our Copenhagen office on a daily basis.

We do not offer relocation, VISA, or house search assistance for internships.

About SYBO

We're SYBO, the mobile games studio behind the legendary Subway Surfers, with over 4 billion downloads worldwide! Join our team in the heart of Copenhagen, where creativity flourishes in our new, innovative studio.

If you join us, you'll have the opportunity to dive into engaging and creative projects alongside a diverse group of collaborative colleagues from over 40 countries across the globe.

We truly believe you perform your best, when you have the equipment you need - and our IT team is always there to ensure you have access to the latest tools and the right gear, enabling you to be at your best.

We also pride ourselves in taking care of your well-being, offering a delicious lunch buffet, a variety of healthy snacks, and regular social events to keep the energy flowing.

SYBO is committed to providing equal opportunities to all applicants, regardless of race, religion, sex, national origin, age, disability, genetic information, marital status, sexual orientation, gender identity or expression, or any other characteristic protected by applicable law.